Search Engine Optimization (SEO)
We Know Organic SEO!
Valo Marketing is an SEO Company located in Duluth, MN and we specialize in providing affordable Organic Search Engine Optimization for small to mid-sized businesses in Minnesota and throughout the US. What does Organic SEO mean exactly? "Organic" Search Engine Optimization (SEO) refers to the methods used to obtain a high placement (or ranking) on a search engine results page in unpaid, algorithm-driven results on a given search engine. In other words; your ranking is manually driven ahead of its default or original search engine page result/ranking (SERP). Our managed plans are custom tailored to fit your online search results needs and help to provide your website better positioning on web and mobile versions of major search engine platforms. With a multi-faceted strategy, you'll get quicker rankings, long lasting traffic and results that generate conversions.Whether you're a small "niche" store in Duluth, a Manufacturer in St. Cloud, or a Distributor in Minneapolis, our Managed SEO is an all inclusive service that helps familiarize your website with and gets you targeted traffic from major search engines like Google, Bing, Yahoo and more - along with search terms and search result endpoints that are custom tailored for your business.
Our Experience: We love search engine bots and over the last decade we have formulated a proven strategy that plays nice with them - organically. We are proven leaders in our industry, serving small businesses up to Fortune 500 companies. We have formulated an excellent Search Engine Marketing formula that affords major search engines the ability to become familiar with your business, your reputation, your geographic area, and your products or services all via your website. Our techniques are performed using purely white hat methods, ethical approaches, along with consistent and proven industry techniques.
Our Strategy: You get a fully managed SEO solution that combines: Preparing your website for Major Search Engines, Installing the appropriate SEO Meta Data, an increase in Page and Domain Authority Ranking, Rich and Structured Content, Premium On-Page Content, Link Building and additional On-Page SEO Services, all with our best-in-the-business staff & support.
Our Process
1 Full SEO Website Audit
A website audit is the first step in a properly planned strategy. We identify easy win keywords and push those terms up with a diversified, safe, white hat link building strategy to get you quick increases in traffic.
2 Effective Search Queries/Keywords
We use advanced competitive research CGA (Competitive Gap Analysis) to find what you’re missing: Higher volume, lower competition, valuable keywords. Then we build out awesome, well-researched content to target these buyer keywords!
3 Search Engine Friendly Content
We will determine the intent of the page and perform keyword research to find the best keywords to optimize the page. We will then write new title tags, metas, urls, h1s, and image alt tags to fully optimize the page. We edit the pages for approval and push live. We will determine the intent of the page and perform keyword research to find the best keywords to optimize the page. We will then write new title tags, metas, urls, h1s, and image alt tags to fully optimize the page. We edit the pages for approval and push live.
4 Strategic Link Building
Getting links to your site is one of the most important factors in ranking highly. We manually reach out to high-authority websites to build high-quality links that drive traffic and rankings!
5 Google Analytics/SERP Monitoring
Managed SEO is not a short term endeavor. We track how the website ranks for targeted keywords, the flow of traffic and other indicators. We use this data to optimize campaigns month over month.
SEO & SERPS 101: Search Engine Ranking refers to the formula search engines use to determine where a good portion of content should appear in search engine result pages (SERPs). To have a complete understanding of SERPs, one must understand the multitude of tasks a search engine performs. We suggest reading through our article on understanding search engine optimization. More or less, it's simply how and where your website ranks for a particular search term or query. Once we have an understanding of how search engines rank our website, it's important to hone in on the key factors and components that these search engines are looking for. There are several factors that go into to optimizing a website for search engines and increasing your rank through SERP however you can start with two of the most basic (but key) factors which are your website's "title" and "meta description". It makes sense right? As these are most commonly the two portions of your website that are actually displayed within search engine result pages.
In our professional opinion; your website's content is king. We've seen sites with High Domain and Page Authority completely outranked by websites with flush, clean, well displayed images, links, and written content. It's just as important to include alt tags, title tags, h tags, and out links in your content as well. Feel Free to Contact Us Today with any SEO Questions or concerns you may have!
- Advanced Strategy
- 3 Keywords
- Keyword Research
- Competitive Gap Analysis
- High Quality, Diverse Link Building
- 100% Customized Strategy For Your Site
- Google Analytics Reporting
- Advanced Strategy
- Keyword Research
- 5 Keywords
- Competitive Gap Analysis
- Weekly XML Sitemap Submission(s)
- High-Quality Blog Content
- 100% Customized Strategy For Your Site
- Rank Tracker
- Progress Reporting
- Google Analytics Reporting
- (Link Building + Content)
- Advanced Strategy
- Keyword Research
- 10 Keywords
- Competitive Gap Analysis
- Weekly XML Sitemap Submission(s)
- High Quality, Diverse Link Building
- High-Quality Blog Content
- 100% Customized Strategy For Your Site
- Boost For All Link Building
- Rank Tracker
- Progress Reporting
- Google Analytics Reporting
- Hands-Free Process
- (Link Building + Content)
Valo Marketing is a professional Search Engine Optimization Company That Serves Duluth, St. Cloud, Rochester and Minneapolis Minnesota. We provide over a decade of SEO Experience. SEO customers can count on Valo's Search Engine Marketing Experience to place them at the top of Major Search Engines such as Google, Yahoo, Bing and more. From Local Citations, Social Signals, Website Backlinking and more, we help our clients reach the pinnacle of Search Engine Result Pages.